Our Design & Service
Have you ever wondered what design actually is?
Beauty?
We believe beauty is only 20% of the design, the rest of the design has to do with how it works, what it does and what trace does it leave in our ecosystem!
Tool?
Design can be an extraordinary tool to move people and to create beautiful future if it is done properly. If it is done in an intuitive and exciting way backed up by strong values it has been proven many times before that it can change the world.
Word?
Yes design is a funny word, it can mean anything from aesthetics to engineering. In our minds it means to create and build something that genuinely works.
Why is design important? Or is it?
Design can empower our state of mind, human being has been looking for elevated states of mind for ages and are continuing to do so, since the emotions such is passion, excitement and inspiration are states which makes us feel free to express, to take action and to create extraordinary things.
If we can really dig deep and understand how our brains work and reverse engineer human behaviour and our intuitive response, then the design work can really help us to become much better and more effective human beings and consequentially improve the quality of our lives to the better.
Recent scientific studies has even proven that the environment signals the genes, or described more precisely it is the emotion response from the environment which signals the gene. Well I don't want to scare you here, but rather show the possibilities we have been given to play with.
I will not tell you to believe if design is important or not, I will leave it up to you to decide. :)
What famous people says about design.
“Design is not simply art, it is elegance of function.”
— F.A. Porsche, the creator of the original Porsche 911.
“The word design is everything and nothing the design and the product itself are inseparable.”
— Jony Ive, former chief design at Apple.
“Good design is making something intelligible and memorable. Great design is making something memorable and meaningful.”
— Dieter Rams, former chief design at Braun.
Did you know?
That todays the most valuable company in the world is design driven company. You certainly know it by name, its Apple.
Founder Steve Jobs believed that design should come first and everything has to follow. It may sound a bit odd at first but if you know why he did that, it makes much more sense. His philosophy was based to make really great product for people and if he really wanted to do that, he had to put a major share of his effort in making products meaningful and appealing.
What does it means…?
“Designed by VESEL Design”
The DNA every design has to have.
Exciting
Design has to be fresh, exciting, dinamic and full of emotions.
Timeless
It si important to distinguish designs which are beautiful at the first sight and beautiful for a certain period of time, and designs which are beautiful today and will still be beautiful 10, 20, or even 50 years down the road.
Detailed
With the design god is in details, detail will make or break the design. At VESEL Design we are relentless about the details of the design. Simply put, every single detail matters.
Made for the greatest good
Design has to be part of something greater, yes it has to be practical yet it also needs to be a tool for increasing our quality of live and make positive trace in the environment.
Values by which we create...
Innovation
Innovation is the fundamental element of life. No evolution would be ever created if there would not be innovation and adaptation towards greater expression of life.
Quality
Quality can be also stated as efficiency, care or excellence, we believe quality means that something has been well crafted and well thought all the way through. As the quality of the products and services increases so it does the quality of life. Everything is important!
Nature & Ecosystem
We have to realise that we all live in an ecosystem where everything is interconnected. With that in mind whatever we do or whatever we design will create an effect on us and everything around us.
Love
Art, passion, respect, care and sharing are all traces of love. We deeply believe and live those principles, within our business and private life.
People
We believe in people, we believe in wellbeing, health and happiness. Those are the states that will help us evolve and create exciting future for generations to come.
Courage
Taking action, going against the current, seeing future without obstacle and not be afraid to tell the truth or to build something great. Those are the thoughts that remembers us to live a life of adventure and action. To do a meaningful work and have fun along the way.
How do we approach the design process?
It starts with a demand for change.
We only know if something needs a solution once we become aware that this “thing” can or has to be be done differently and in a better way.
At this point we have a demand for change, a vision to change things to the better.
Once we decide to move towards the change, it is when the design process actually begins. And since this process is anything but fast and easy, we are conscious how valuable help and collaboration at this stage can really be.
So this is what we do, we help you to move from the simple thought of change all the way to the desired effect of design on real world.
Let me simplify the process for you.
At first stage we will go through the challenges and vision of your project. We will get down to the essence of the purpose of the project and set our initial direction.
At the second stage we will create you an idea concept, the more detailed plan and solution for our project. Once the initial concept is refined and declared we will start working on actual design samples.
For the stage three we decide which design solution is the most valuable and suitable to fulfil your initial vision. Then we finalise our chosen design and alongside it provide you with all the documentation necessary to get design transformed into life.
What do we actually do?
We have our main focus to help companies to obtain truly great and honestly designed products… We focus on the industrial design, designing everyday physical objects and spaces.
However… since design formula is not much different for designing other things we are always up for a challenge to try and help you innovate with something new, the crazier the better. ;)
Manifesto… a vision for the future.
With the development of right design, the design has to help us become a better human beings. It has to excite and liberate us. Serve our physical and mental health. And at the same time be respectful and supportive to nature, our environment and our values.
Our vision is to change the world to the better with the help of the design thinking. It is a vision to change the direction of design development to more human-nature rich direction, where both humanity and nature will not just try to survive but rather thrive.
Thank you very much for surfing through our site and for interest in our work, I am glad to see you here.
If you have any question about our service you dont have to hesitate to reach out to me.
Often times the best ideas starts with conversations.
Denis Vesel, founder of VESEL Design.